“I highly recommend to undertake a website audit from Netconcepts. The cost of these studies is not high in comparison to the benefits.”
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Ecommerce Portfolio
NewZealandTourist.com
A microsite of MyTravelAgency.com. Serves the general public and companies with planning and implementation of business and leisure travel arrangements in New Zealand.
[ database | client admin cms | SEO ]
Visit The Site: New Zealand Tourist
Gorton’s
Gorton’s is the largest frozen fish brand in the United States. Netconcepts developed a personalized website to promote the Gorton’s range of frozen seafood products. Gortons.com features personalized content — fish recipe and fresh seafood recipe recommendations, product suggestions, special offers tailored to your interests, and more. Visitor profiling allows Gorton’s to view and analyze consumer demographics, psychographics, and clickographics (browsing behavior). The website is dynamic, user-friendly and a positive branding tool for their products.
[ recipe database | client admin cms | SEO ]
Visit The Site: Gortons
Working In New Zealand
A one-stop shop for new migrants to New Zealand who are looking for employment. Includes an online resume builder, employer profiles, news, articles, and more.
The priorities before building the site and sister sites Working In Australia and WorkingIn.com were to ensure a high visibility in search engines, intuitive navigation and useability, fast download time and enhancing and streamlining the design; and all leading to a higher response rate for companies looking for new employees. An Employers Response Area allows companies listed to access employee applications and respond accordingly.
[ database | client admin cms | SEO ]
Visit The Site: Working In New Zealand
Designer Exposure
This site is unusual for an ecommerce site in that every product is a one off. The client updates the site by adding images and descriptions through an administration interface, and with stock being added daily the process needed to be easy to use. The client uploads a large image for each product which is automatically sized into large medium and thumbnails.
This site still performs well in search engines considering it has thousands of products changing daily. Makes good use of Netconcepts’ gravityMail email marketing software which comes as part of our ecommerce solution.
[ database | client admin cms | SEO ]
Visit The Site: Designer Exposure
Benefits far outweigh cost for this fashion brand
Learning from the Dot-Bombs
Remember 20th century e-commerce? Perhaps you’d rather forget. The days when people threw money at any e-business idea that sounded vaguely plausible are long gone, but they shouldn’t be forgotten. Some of those famously ill-fated ideas had merit, but the execution let them down.
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Clothing retailer takes audit advice on board
“The recommendations provided throughout the audit were easy to understand and actionable.”
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Internet Trends (panel)
PAII 2002 (Professional Association of Innkeepers International) — Chicago, IL
Panelists:
Trent Blizzard, Blizzard Internet Marketing
George Newman, Third Millennium Marketing
Stephan Spencer, Internet Concepts
Eric Goldreyer, BedandBreakfast.com
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Auditing Your Web Site: Minimize Risks, Maximize Potential
PAII 2002 (Professional Association of Innkeepers International) — Chicago, IL
Think your website is the best it could be? Step back and take an objective look
at your website and identify its weak points in the areas of branding, usability,
security, legal, search engine findability, design, content, and more. A magazine
columnist, international speaker, and founder of multinational web design firm
Netconcepts will provide insider information on “best practices” in online
marketing from corporate clients like Birds Eye, Gorton’s Seafood, Wella, and
Midwest Express.
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Bottom line focus for this online retailer
“We found the Netconcepts assessment to be filled with practical value and immediate application. We were impressed with their in-depth understanding of website fundamentals, as well as their bottom-line focus. …It was a powerful study - I would recommend Netconcepts to any retailer looking to improve their online success.”
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